DiscoverFintech Connect by BasiqEp 9 | Making Hay: the role of brand and tech in embedded finance
Ep 9 | Making Hay: the role of brand and tech in embedded finance

Ep 9 | Making Hay: the role of brand and tech in embedded finance

Update: 2021-11-30
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In this episode, Jimmy dual wields two guests from fintech 'Hay' - Alex Lloyd, Chief Brand and Marketing Officer and Jason Latham, Chief Information / Technology Officer. Hay is a mobile-first money solution for consumers, while Hay as a Service (or HaaS) is the platform that powers it. We dig into:

- The role of brand and technology in a Fintech startup
- Lessons from Monzo in the UK
- Hay's microservice-driven architecture to allow platform customers to 'choose their own adventure' 
- The role of HaaS in powering the embedded finance movement
- The Fintech Wheel of Fortune lands on 'Product and Technology' and 'Community Building'

Check out more about Hay here: Hay / HaaS

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Ep 9 | Making Hay: the role of brand and tech in embedded finance

Ep 9 | Making Hay: the role of brand and tech in embedded finance

Basiq